Dentin hypersensitivity, or tooth sensitivity, is a common dental problem. It's a condition that can develop over time, as a result of common problems such as receding gums and enamel wear. Most sufferers are between 20 and 50 years old. Tooth sensitivity can start to happen when the softer, inner part of the tooth called 'dentin' becomes exposed. The active ingredient in Sensodyne Repair & Protect Whitening, stannous fluoride, builds a repairing layer over the vulnerable areas of your teeth, to help protect from pain.* Use it twice a day to continuously help repair, strengthen and protect your teeth from sensitivity. At the same time, Sensodyne Repair and Protect Whitening sensitivity toothpaste helps your teeth keep their natural whiteness.* Since it was introduced in 1961, Sensodyne toothpaste has become the Number 1 dentist recommended brand for tooth sensitivity - in fact 9 out of 10 dentists recommend us. Science has always been at the heart of Sensodyne, and over the years our scientists have formulated different technologies into novel toothpastes, specially designed to relieve tooth sensitivity.* With twice daily brushing Sensodyne provides proven relief from the pain of sensitive teeth. Stop use and ask a dentist if sensitivity persists or worsens or pain/sensitivity still persists after 4 weeks of use.

• #1 Dentist Recommended brand for sensitive teeth
• Repairs, strengthens, and protects your teeth from sensitivity pain*
• Contains Stannous Fluoride which forms a repairing layer over sensitive areas of teeth*
• Restores your teeth's natural whiteness while protecting them from painful twinges of sensitivity
• *With twice daily brushing

#1 Dentist Recommended brand for sensitive teethSensodyne