What it is: The SoRED 2-IN-1 Booster + Highlighting Cream shades boosts all-over reds or creates brilliant red highlights with one easy-to-use product. What it does: Very vibrant Red shades to provide all over vibrant results or as a booster in other SOCOLOR Red shades. What else you need to know: Cera-Oil Conditioning Complex continuously conditions for up to 30 shampoos and improves surface smoothness of the hair strand Colorgrip Dye Technology with Hi-tenacity dyes for shiny, longer-lasting color that stays true to its original tone Cream color's easy application with spreadable-stay put formula

• Matrix SoRed by Matrix Socolor - Enriched with Cera-Oil Complex
• Cera-Oil Complex Protects and Conditions the Hair During The Coloring Process
• 2-In-1 Booster and Highlighting Cream / Patented Chromatic Dyes Deliver Rich Reds Every Time
• Size: 2.0 Fl. Oz. Tube
• Shade Selection: RV - Red Violet

Matrix SoRed by Matrix Socolor - Enriched with Cera-Oil ComplexMatrix