This toothpaste has a breakthrough cleaning ingredient to whiten your teeth by gently removing surface stains. Brush at least twice a day and you'll know your teeth are cleaner, whiter and your breath will be fresher around the clock. Fights tartar Stand-up cap Made in USA Supervise children as necessary until capable of using without supervision Adults and children 6 years of age and older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or a physician Children under 12 years: Instruct in good brushing and rinsing habits (to minimize swallowing) Children under 6 years: Do not use unless directed by a dentist or a physician. Antiplaque and antigingivitis use not proven in children

• Helps prevent plaque and gingivitis
• Aids in the prevention of cavities
• Whitens teeth by removing surface stains

Helps prevent plaque and gingivitis2014 Colgate-Palmolive Company